If you have a small advertising budget, but you want a proven way to spread the word about your affiliate products or services, article marketing is the perfect solution. By offering informative, easy-to-read content that appeals to the search engines, you can drive significant traffic to your web pages for affiliate profits.
The key to effective article marketing is to offer useful and interesting content that is optimized for the search engines.
To start the article, choose a topic that pertains to your affiliate offerings and find the best keywords related to the topic. You can use a free resource such as Keyword Playground to research the popularity of certain words and use Google to research the competitiveness of the keywords.
Informative, well-written content with a keyword density of three to five percent is a good step to getting your article ranked in the search engines. Do not, however, overuse keywords or else your articles will be ranked lower due to the spam flag.
Make sure to research the topic you are writing about through Google searches, encyclopedias and/or library research so you offer meaningful content.
Choose an attention-grabbing title to raise interest, such as posing a question or a challenge to your readers. As you write the article, check your spelling and grammar so your writing has a professional appearance.
If you find the process difficult, you may choose to invest in a program such as Fat Content that guides you through SEO writing step-by-step and includes an optimized search engine browser for outstanding research.
Unique articles providing outstanding information will bring the most traffic to your affiliate pages. Once you prepare an original, well-written article, proofread your work or ask someone else to read your article so you know it makes sense.
Once the article is perfect, it's time to submit it to article directories such as Ezine Articles, Article City and Go Articles. You can also feature your article on blogs, forums and newsletters. Make sure, however, that your bio box includes the link to your affiliate website before you submit to the directories.
Although it can be time-consuming, writing great articles is an affordable way to boost your affiliate profits even if you have a small advertising budget. And if you're able to to write an over-the-top article that goes viral, you'll be amazed at the traffic it will bring you.
Sunday, June 28, 2009
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